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7 Innovators that are Disrupting Primary Care for Seniors

After making news for going public in 2020, Oak Street Health announced their network of value-based primary care centers for Medicare-eligible seniors would expand into more states this year. According … See more

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URL: https://www.medialogic.com/blog/healthcare-marketing/7-innovators-disrupting-primary-care-for-seniors/

Successful Health Care Marketing Strategies: See the Campaigns

WebHere are a few examples of our recent healthcare marketing campaigns: HAP: Medicare AEP Campaign Lowers Cost-Per-Lead by Up to 80%. This was our 3 rd year working …

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Healthcare Podcasts: What Healthcare Marketers Need to Know

WebIn addition, insights from our 2020 Senior Media Habits Survey point to an increase in listenership from 6% to 12% YoY among seniors ages 63+. When it comes to podcasts …

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How to boost the “B2C” in B2B2C Healthcare Marketing

WebThe go-to-market strategy of B2C2B companies is to first build a strong end-consumer base, a logical way to develop the credibility and brand value needed to sell …

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How Medicare Marketers Connect with Seniors on Social Media

WebAfter all, more than 80% of seniors use social media on a typical day, according to our 2022 Senior Media Preferences Survey. For the best ROI, play into the …

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Health Insurance Marketing Agency

WebMedia Logic has been helping health insurers nationwide do that for 20+ years – creating standout brands, successful sales campaigns and customer relationship …

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New-to-Medicare Marketing Agency

WebA New-to-Medicare Marketing Tip Sheet to Modernize and Improve Your Recruitment Efforts (2023 Update) Media Logic is an experienced New-to-Medicare …

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5 Ways Health Insurers Are Addressing the Social Determinants of …

WebHumana’s ‘Bold Goal’ for Population Health. For their Bold Goal project, Humana has launched a strategy with the goal of bettering the health of their …

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Healthcare in the Metaverse: Marketing & Business Opportunities

WebAs reported in eMarketer, CVS has filed to trademark its pharmacy, health clinics and retail goods in the metaverse. CVS also plans to provide wellness and …

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Media Logic Taps Age-In Experience for Piedmont Community …

WebFor our recent campaign with Piedmont Community Health Plan, Media Logic created an integrated effort built on Medicare best practices.

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Facebook Advertising Targeting Changes for Healthcare Marketers

WebFacebook’s new advertising targeting restrictions have been a hot topic since Meta first announced the changes last fall. The limitations went into effect for new …

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14 Uses for Microsites in Healthcare, Science, Tech and …

Web14 Uses for Microsites in Healthcare, Science, Tech and Manufacturing. October 23, 2013 • Author: Carolee Bennett, Assistant Director, Social Content …

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Marketing Strategy and Brand Refresh for MLMIC

WebOver the past year, Media Logic has worked with MLMIC (New York’s largest medical malpractice insurer) to develop new branding and marketing strategies.. …

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The Payvider Trend: Why it is Surging and What It Means

WebThe payvider trend. So why now? A number of factors are driving interest: 1. Increased emphasis on improving health system care through value-based care and the …

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Influencer Marketing Considerations for Healthcare Brands

WebAccording to statistics from Social Media Today, micro influencers have an 8% “like rate” compared to a 2.5% “like rate” with macro influencers, and the average …

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Successful Insurance Branding Strategies: See the Campaigns

WebHere are a few examples of recent insurance branding campaigns: MVP Health Care: Eye-catching approach to health insurance branding. MVP Health Care …

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3 Insights to Help Effectively Market to a Senior Audience

Web34% of seniors read at least one magazine per day. 87% of seniors access social media daily. Of those, 93% access Facebook every day. 25% of seniors use a …

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Top 10 Healthcare Marketing Blog Posts of 2021 Media Logic

WebFrom house calls to wellness centers, this blog looks at seven disruptors offering fresh approaches to care for seniors. 3. Medicare AEP 2021: A Closer Look at …

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Medicare AEP marketing includes creative incentives

WebThe annual enrollment period (AEP) is a highly competitive season when it comes to marketing. As a result, health insurance companies sometimes offer small …

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TikTok for Healthcare Marketers Embracing Emerging Social Media

WebTikTok is a video -sharing social networking service used to create short lip-sync, comedy, and talent videos. Their mission is to ‘inspire creativity and bring joy’. In …

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5 reasons to use blogs in hospital content marketing

WebIt needs to keep its audience close and engaged. 5. A service line blog “gives back” to your hospital. In addition to promoting the service line, the blog …

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New-to-Medicare Marketing Campaign Successful Examples

WebSee some examples of New-to-Medicare marketing campaigns that we’ve worked on for our clients. For more insights, you can also download our tip sheet on “A …

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