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Top Digital Platforms for Your Healthcare Marketing

WEBObviously, this social media site stands out as a top digital platform for healthcare marketing. According to a recent DC Interactive Group survey, 26% of all hospitals in the …

Actived: 9 days ago

URL: https://www.mdconnectinc.com/medical-marketing-insights/medical-marketing-insights/bid/77611/top-digital-platforms-for-your-healthcare-mark

8 Healthcare Podcasts Every Marketer Should Listen To

WEBKeep on top of the latest health marketing trends and news with these healthcare-oriented podcasts. 1. Digital Health Today. To stay ahead of the competition and capitalize on …

Category: Health Go Health

15 Hospitals with Great Blogs

WEBHere are 15 lesser-known examples of great hospital blogs, in no particular order: 1. Mount Sanai. A valuable compendium of innovative research topics, medical success stories, …

Category: Medical Go Health

Hospital Marketing Lessons From the Mayo Clinic

WEBIt's fair to say that the Mayo Clinic knows what it is doing when it comes to hospital marketing. Known world-wide, it is frequently quoted as an authority on many medical …

Category: Medical Go Health

Google's New Plan to Make Healthcare Affordable for Low-Income …

WEBHow scientists, social workers, and healthcare providers are working together at Alphabet to improve care for low-income urban populations. Digital technology is enabling a …

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What Medical Device Companies Need to Know About Sony's …

WEBBeginning in 2020, Sony will offer a customizable device exclusively for medical tech companies. Unlike other wearable mHealth devices, Sony’s new monitor is not a …

Category: Medical Go Health

Millennials and Gen Z Are Driving Changes in Healthcare

WEBThe Accenture report shows nearly a third of Gen Z and a large number of millennials are unhappy with traditional treatment solutions like check-ups and in-clinic care. As a result, …

Category: Health Go Health

VR, AR, and Telemedicine Adoption is on the Rise at Hospitals

WEBMeanwhile, progress in artificial intelligence (AI), virtual reality (VR), and augmented reality (AR) help doctors make better decisions and improve the patient experience during long …

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What Makes a Great Healthcare Blog

WEB3) It follows design best practices. Quality content is essential, but a successful blog isn’t built on great articles alone. Medical marketers should also focus on creating a website …

Category: Medical Go Health

Google, Facebook, Amazon, and Apple: How Big Tech Is Going to …

WEBHere are a few of the exciting projects that four of the largest tech giants — Google, Apple, Facebook, and Amazon — currently have on their dockets. Google. Google’s parent …

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Generating Press Release Ideas for Your Medical Practice

WEBTie in Practice Services to a New Health/Medical Study. For instance, physicians who treat patients who need to boost HDL cholesterol levels might create a press release citing a …

Category: Medical Go Health

Make Conversation Connections with These Leading Healthcare …

WEBLeading Chat Hashtags. #MDChat: #MDChat is used to connect physicians all across the Twittersphere. Conversation subjects range from biotech breakthroughs to soccer …

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How Medical Marketers Can Capitalize on Bing's New Visualization

WEBA Look Into Campaigns. Bing’s update will enable medical marketers to visualize ad campaign filters, in both grid and graph form, and to add granular precision to the …

Category: Medical Go Health

Using Keywords to Boost Your Digital Healthcare Marketing ROI

WEBAs competition in the digital adscape continues to heat up for healthcare marketers, effective keyword targeting has become more important than ever before — here’s what …

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Why Facebook Advertising is Now a Best Practice for Medical …

WEBThe average clickthrough rate for medical campaigns was .83% — approximately .07% below the average across all industries. That said, the average cost-per-click was $1.32, …

Category: Medical Go Health

Hospitals' New Genius Bars Educate Patients About Medical Devices

WEBPutting Patient Convenience First. Styled after Apple’s Genius Bars, where customers can meet with trained specialists to be guided through technical issues or challenges, these …

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20 Doctors You Should Be Following on Twitter

WEBThese 20 doctors are burning up their Twitter feeds and attracting massive followings—each in their unique way. 1. Dr. Bertalan Meskó. Handle: @berci. Followers: …

Category: Health Go Health