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How to pitch your healthtech startup

WebShare real-world customer examples. Credibility is key when pitching a healthtech startup. The media needs to trust that your startup is legit before they vouch for it. One way to emphasize your product’s credibility is to share real-world customer examples. In your pitch or press release, reveal how your product or service is helping

Actived: 9 days ago

URL: https://growswyft.com/how-to-pitch-your-healthtech-startup/

Top Healthcare Technology Conferences in 2020

WebThe international conference aims to connect top researchers, health practitioners, and health technology startups to discuss how modern technologies can make an impact on the world of medicine. The programming includes two days worth of talks, skills-based workshops, and keynotes. Details: March 27-28, 2020, Barcelona, Spain.

Category:  Medicine Go Health

Healthcare Tech Editors Explain How to Pitch Them

WebMany marketing leaders at healthcare tech companies often wonder what it takes to get their company covered in influential media outlets. To get a definitive answer, Swyft interviewed several current and former editors at well known publications covering the …

Category:  Health Go Health

10 Tips for Successful Healthtech Media Coverage at HIMSS

WebIn other words, if you want to announce a new cloud-based offering targeting radiological services in hospitals then you should look for media outlets that focus on hospital technology and healthcare technology in general (think Becker’s Health IT and CIO Report).

Category:  Health Go Health

Check out our infographic here or below:

WebMany CEOs of B2B software companies, particularly ones with annual revenue less than $25 million, struggle to see the value of investing in a robust marketing program.

Category:  Health Go Health

PR Results for ClearDATA Swyft Austin PR Firm

WebClearDATA needed a highly agile, results-oriented PR firm with healthcare technology industry experience to get more media coverage in technology and health tech focused media outlets. The company was not satisfied with the quantity and quality of its media coverage over the past couple of years and expected a dramatic turnaround.

Category:  Health Go Health

Tips on how to pitch your business during the coronavirus pandemic

WebAs a global health crisis goes, the coronavirus is already on the verge of bringing entire countries and economies to their knees. That presents a unique set of problems for those communications professionals charged with drumming up interest in their brands. Companies that counted on announcements of product launches or brand activations at

Category:  Coronavirus Go Health

Email Pitch Subjects That Pack a Punch

WebExample: Mobile health app predicts heart attacks, sends 911 alerts. Punch: add some punch to your email pitch with a subject that relies upon hard-hitting action verbs. Example: Snow blower maker plows through revenue goals after record snowfall

Category:  Health Go Health

Three tech industries where VCs will invest post-COVID-19

WebThere’s no use sugar-coating it: COVID-19 will make it much harder for a lot of startups to survive. Even as the world begins to emerge from lockdown, the economy is likely to be sluggish in the months to come, even if we’re fortunate enough to escape another major surge in infections.

Category:  Health Go Health

B2B PR and Digital Marketing Agency

WebSwyft is an Austin PR firm & digital marketing agency with offices in San Francisco, Denver & Houston that helps B2B tech companies accelerate growth.

Category:  Health Go Health

How to Create a PR Budget for your Company Swyft PR Firm

WebHere are some practical tips on how to create a PR budget for your B2B tech company in the upcoming fiscal year: 1. Review the Past Year. Seems like a no-brainer, but there is no sense in reinventing the wheel if there was already a budget in place for the past year. Short of that, if there were PR activities in action at your tech company then

Category:  Health Go Health

How to create a PR campaign action plan in 2021

WebMeasurement. Prior to launching the campaign, make sure to establish several KPIs that you can measure to determine how successful you are at executing the PR campaign. Some objectives might include to obtain 5-10 media placements, increase website traffic by 5-10% during the campaign, support 10% increase in demo requests, etc.

Category:  Health Go Health

Economic impact of coronavirus: live events in the coronavirus era

WebMarketers, event planners, and public relation professionals are swiftly pivoting strategies as they navigate the unprecedented pandemic. With heightened health concerns, the global pandemic has caused the cancelation of major live events like SXSW and even suspended sports seasons like the NBA and MLB.

Category:  Health Go Health

Global PR and Marketing Network First PR Alliance

WebGlobal PR and Marketing. Swyft helped form an international network of agencies that strives to help B2B companies seeking global growth achieve success. Spanning across multiple time zones, continents, and languages the agencies in First PR Alliance can help you grow your business internationally through a blend of media relations, digital

Category:  Health Go Health

5 Tips for a Successful International Trade Show Media Campaign

WebLearn some of our top tips based on our experience running trade show media outreach campaigns in far-off destinations like London, Hong Kong, and Dubai.

Category:  Health Go Health

Tokyo 2020 Olympics: PR Takeaways

WebOne would imagine these include natural disasters, violence or unrest, and scandal, as well as health crises to include an epidemic or pandemic. China, as it prepared for the Beijing 2008 Olympics, was derailed five years ahead of their Games by SARS scares, according to the Associated Press. Crises like the Covid-19 pandemic should not have

Category:  Health Go Health