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Our favourite campaigns for World Mental Health Day

WebWhat it's about: On World Mental Health Day 2022, Chi Forest and Tencent Charity Foundation launched a joint campaign to call people to take care of their mental …

Actived: 5 days ago

URL: https://www.campaignasia.com/article/our-favourite-campaigns-for-world-mental-health-day/481725

Gen Z relies on non-traditional sources for healthcare information

WebGen Z cares about health, but they aren’t using traditional sources for health information, according to a study released by Mediahub Worldwide. The study, which surveyed 1,000 …

Category: Health Go Health

'Wellthy': Health is wealth, and the priority spend

WebAs a result, health is truly wealth for brands and companies, as it is fast becoming a priority spend in the region, especially for homes, families and children. …

Category: Health Go Health

Empowering mental health ads that make you think, feel and act

WebColgate-Palmolive's #FreeYourSmile initiative, launched on World Smile Day and World Mental Health Day, tackles 'smile shame' head-on. The brand utilized a …

Category: Health Go Health

The truth about doctors: global study reveals impact of rapid

WebSingapore’s panel discussion featuring (from left to right) Dr Jeremy Lim, partner & head of health and life sciences practice, Asia-Pacific, Oliver Wyman; Dr Chin …

Category: Health Go Health

Nearly 84% of mental health videos on TikTok are misleading: study

WebOnly about 9% of TikTokers discussing mental health on the platform had relevant qualifications and medical training, the study found. The results suggest that …

Category: Medical Go Health

Awareness, normalisation and empathy: A dozen standout …

WebTomorrow is World Mental Health Day, and to mark the role our industry has played in raising understanding about issues such as anxiety, depression and suicide, …

Category: Health Go Health

Body-shaming brands and the male mental health crisis

WebBody-shaming needs to be acknowledged as part of the overall conversation around mental health awareness. Perhaps the most alarming stat from our research was …

Category: Health Go Health

Lions Health: 2021 Pharma, health and wellness winners

WebAfter a hiatus last year, the Cannes Lions Health awards resumed on Monday (June 21) by announcing winners in the pharma and health & wellness categories. Gold, Silver and …

Category: Health Go Health

Raft of agencies sign up to IPA mental-health pledge for …

WebAlmost 70 businesses in the advertising industry have signed up to the Institute of Practitioners in Advertising’s People First Promise, which is designed to …

Category: Health Go Health

Mental health: Why brands should take a stand

WebMental health: Why brands should take a stand. According to a study conducted by Accenture, 52% of global consumers are attracted to brands that stand for …

Category: Health Go Health

Publicis’ Working With Cancer campaign wins Lions Health Grand …

WebWorking with Cancer, which was inspired by Publicis Groupe chief executive Arthur Sadoun’s experience of the disease and his desire to change corporate attitudes to it, …

Category: Cancer Go Health

10 of the best APAC mental health campaigns (and 1 dud)

WebTimed for release with this year’s World Suicide Prevention Day, this social campaign from Indian mental health association Mpower Minds hopes to remind viewers …

Category: Health Go Health

Brand Health Check: 'Zara's Apprentice' Urban Revivo's future …

WebUrban Revivo represents the quintessential success formula of a fast-growing local Chinese brand—adapt, evolve, dominate. Adapt: It firstly incorporates key …

Category: Health Go Health

Interpublic pairs FCB Health, McCann Health networks to form IPG …

WebGuarino, an FCB Health veteran, agreed, adding, “This is really easy owing to the connectivity FCB and McCann have had over the years. There’s a shared culture, a …

Category: Health Go Health

How AIA's CMO is giving a century-old insurer a digital reboot in …

WebAIA, Asia’s largest listed life insurer, endured a rough start to its 2020 financial year, as the pandemic battered its business and resulted in a 37% slide in new …

Category: Health Go Health

McCann Healthcare Worldwide rebranded as McCann Health

WebStaff Reporters. May 31, 2012. McCann Healthcare Worldwide rebranded as McCann Health. ASIA-PACIFIC – McCann Healthcare Worldwide is to change its name and …

Category: Health Go Health

China’s thirst for functional beverages Data Campaign Asia

WebThe sales of beverages offering a functional benefit grew 6.9 percent in 2015, outstripping the growth of juice, the other fast-growing category in China’s …

Category: Health Go Health

Punk wellness: Chinese healthcare marketing targets anxious youth

WebNews. Carol Huang. Aug 14, 2020. Punk wellness: Chinese healthcare marketing targets anxious youth. Young Chinese are becoming the main target for healthcare products and …

Category: Health Go Health

McDonald’s removes smile from Happy Meal boxes to spotlight …

WebMcDonald’s UK has removed the smile from millions of its Happy Meal boxes to mark Mental Health Awareness Week, currently under way (13-19 May). Created by Leo …

Category: Health Go Health

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