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Audience Segmentation: A Guide to Hitting the Right Targets

WEBAudience segmentation is critical to plan for marketing, advertising, and communications campaigns and programs.

Actived: 6 days ago

URL: https://www.britopian.com/social-data-analytics/audience-segmentation-tools/

Brand Analysis: How to Discover Market White Space

WEBStep 2: Conduct a Brand Sentiment Analysis. A brand sentiment analysis uncovers people’s emotions and attitudes about your brand, offering extremely valuable …

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Unleash the Power of Demand Generation for Brand Marketing

WEBAccording to HubSpot’s State of Marketing Report, about 35% of marketers surveyed prioritize demand generation marketing in 2022. Other priorities include …

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How to Reach Gen Z in 2024: Leading With Humor & Shared Values

WEB1. Embrace Humor But Don’t Over Do It. Harnessing humor is an optimal avenue for forming meaningful connections with Gen Z. However, brands must exercise …

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Who Are The Top US Brands that Consumers Can’t Live Without

WEBThese are the companies that consumers can’t imagine living without (Netflix, Pixar, KitchenAid, Trader Joe’s.) Ruthlessly Pragmatic: The top brands ensure …

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Building Brand Equity Will Reinforce Your Market Position

WEBA 10% increase in managing brand equity can lead to a 5% growth in market share ( Source) So let’s dispel this misconception. Brand equity isn’t created from …

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Unlocking the Power of Genuine Brand Advocacy: An Insider's …

WEBKey Takeaways: The Power of Brand Advocacy 🔥. Brand Advocacy is Genuine Endorsement: A true brand advocate promotes a product or service without …

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PR Analytics: How to Turn Data into Actionable Insights

WEBPR analytics is essential in today’s data-driven world, as it helps organizations identify trends, measure impact, and optimize their strategies to ensure …

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2024 Gen Z Trends, Research & Statistics & News Consumption

WEBA new report from GWI highlights Gen Z trends for 2024. Here’s a breakdown of actionable insights for marketers and brand communicators. Mental …

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Social Brand Monitoring Creates Engagement & Awareness

WEBKey Insights 📈. Social Brand Monitoring is Indispensable.Social brand monitoring provides insights into brand perception, consumer demographics, competitor …

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Understanding Gen Alpha: Stats, Trends & Insights for 2024

WEBGen Alpha will represent 13% of the US population in 2023, with 26% Hispanic, compared with 19% for the general pop ( Source) 28% of Gen Alpha parents …

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The Top 5 Gen Alpha Characteristics Every Marketer Should Know

WEBGen Alpha is shaping into a generation of nuance, depth, and surprising maturity. Stick around, and you’ll discover the top characteristics that define them. 1. …

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2023 Generative AI Stats, Reports, Figures, and Use Cases

WEBMar 30, 2023. Below is a curated list of Generative AI stats, reports, facts, and figures from media sources like Gartner, Insider Intelligence, Statista, and Pew Research. It will be …

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Media Monitoring: Services, Tools, & Software for PR Pros

WEBSummary of Media Monitoring Tools. Provides coverage analysis, influencer discovery, unlimited dashboards, real-time media monitoring, image monitoring and …

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Defining a Generation: The Multifaceted Characteristics of Millennials

WEBAs a group, millennials bridge generational gaps. Born between the early 1980s and mid-1990s, they link Gen X pragmatism with Gen Z’s digital fluency. Now, …

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2023 Gen Z Trends, Facts & Statistics & Media Consumption

WEBA new report from Insider Intelligence highlights Gen Z technology and media preferences, revealing some new insights.. TikTok, Instagram, and Snapchat …

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Reddit Case Studies: Best Practices For Your Digital Strategy

WEBReddit Case Studies: Best Practices For Your Digital Strategy. by Michael Brito. Jun 9, 2022. Reddit is a social news and content aggregation website where users …

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